The restaurant industry is being eyed as a barometer of how local mom and pop shops on Main Street will bounce back post-pandemic — and it turns out cash flow is king. Plus, the gaming industry has 3 billion reasons why advertisers should be paying attention to an underutilized and growing landscape. Here’s what else should be on your radar Thursday (April 14).
Main Street Cash Flow: In a PYMNTS interview, Prashant Gandhi, chief business officer at Melio, and Adam Dunn, owner of beloved Cape Cod restaurant The Pheasant in Dennis, Massachusetts, discuss the importance of cash flow for Main Street businesses. Restaurants are being eyed as a barometer of how mom and pop shops are faring post-pandemic. As the busy summer season gets closer, cash on hand makes for a strong kick-off. READ MORE
3B Missed Opportunities: The gaming industry has a minimum of 3 billion sets of eyeballs that rarely see an ad, which adds up to a lot of missed opportunities. Itamar Benedy, co-founder and CEO at Anzu, told PYMNTS’ Karen Webster that every brand in the world likely overlaps with the gaming audience. Immersive ads that don’t disrupt gamers’ space will find success and will stand out in a largely untapped landscape. READ MORE
Digital Loyalty: Rebates, loyalty programs, coupons, sweepstakes, and other rewards increase the likelihood that a consumer will make a purchase. In the latest Expanding Payments Choice Playbook®, PYMNTS takes an in-depth look at how implementing digital incentives can give businesses the edge they need to stand apart in a crowded environment. READ MORE
Keeping Up with Compliance: Tomáš Novotný, head of treasury for the Czech Republic-based firm Eurowag, told PYMNTS that the many rules specific to the heavily-regulated commercial road transportation (CRT) sector in the European Union can make compliance especially challenging. Eurowag is trying to make it easier with its payments and mobility platform connecting trucking companies in the CRT industry and their drivers with toll and energy providers, regulators and shippers and financial services providers. READ MORE
Taming the Paper Tiger: Having to wrestle too many paper and manual processes is particularly arduous when month-end and quarter-end coincide. Routable CEO Omri Mor told Karen Webster that modernizing business payments and automating payables can speed the process and make closing the books easier no matter the timing. READ MORE
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