Social Commerce

MasterCard Study: Consumer Sentiment On Payments Evolves From “Why Mobile?” To “What’s Next?”
March 02, 2015

MasterCard is on a roll with exciting announcements revealed at this year’s Mobile World Congress. Today, the company announced its findings from the third annual Mobile Payments Study. The study, developed with PRIME Research, tracked global social media posts across Twitter, Facebook, Instagram, Forums, Weibo...

Airbnb Latest Funding Round May Hit $20B
March 02, 2015

Airbnb is halfway to raising another billion dollars in funding, and bringing its total valuation to $20 billion, TechCrunch reported. Word of the new round comes from sources that TechCrunch wouldn’t name, and details are scarce — some investors may be from Asia, and Fidelity...

International
WeChat Rings In Chinese New Year With Bitcoins
February 26, 2015

Bitcoin users in China stuffed the cryptocash into virtual red envelopes to the tune of 10 million yuan ($1.6 million) over the Chinese New Year/Spring Festival holiday, Tech in Asia reported. According to the OKCoin Bitcoin exchange, most of those transactions were made through Tencent’s...

International
Tencent Invests In African Microjobs Startup
February 23, 2015

China’s Tencent launched a version of its WeChat mobile chat service in Africa late in 2013, and now the chat-app giant has used WeChat Africa to make its first investment in an African startup: the “micro-jobbing” platform M4JAM, according to Ventureburn. M4JAM (“Money for Jam”),...

Pinterest’s $11 Billion Valuation
February 19, 2015

Is Pinterest an $11 billion idea? Investors in Pinterest Inc. seem to think so and are doubling down on the image-bookmarking site to the tune of a $500 million funding round that is expected to bring the five-year-old firm’s valuation to around $11 billion, according...

Does The Weather Drive Omnichannel Adoption?
February 19, 2015

Frantic shoppers roaming from store-to-store to find the last gallon of milk in the city before the next major storm hits may become a thing of the past. Record-breaking snowfall are keeping many in the Northeast from venturing out, but omnichannel merchants are keeping consumers...

$11M Helps Shopa Social Marketplace Go Global
February 18, 2015

Social marketplace app Shopa has closed an $11 million funding round — one of the biggest Series A rounds ever for a U.K.-based startup, according to TechCrunch. The fresh funding comes from Notion Capital and Octopus Investments, who both previously invested in Shopa’s $1.4 million...

News
Facebook Patents Ways To Advertise Only To The Influential
February 17, 2015

While the world tries to determine whether social media celebrities count as real celebrities, there is little controversy around the idea that the social media famous have a big role to play in motivating the shopping behaviors of others.  Everyone wants to be like the...

Is Pinterest Adding A Buy Button?
February 13, 2015

There is buzz that soon social networking site Pinterest will be offering users more than a chance to “pin” it – where it is defined as whatever item they are looking at a picture of.  Reports are circulating that Pinterest could be adding a buy button...