Mobile Banking App
The Mobile Banking App Report: Tapping Authentication To Boost User Engagement, a PYMNTS and Entersekt collaboration, explores how financial institutions can improve their mobile banking apps’ user experience (UX) to encourage their customers to download and use those apps for their everyday banking and payment needs. Our analysis draws from a census-balanced survey of 2,581 adult U.S. consumers on their current use of mobile banking apps to learn which features can go the longest way in boosting their broader adoption.