Mobile Banking App

The Mobile Banking App Playbook: Delivering On Banking Customers’ Authentication Wants And Needs, a PYMNTS and Entersekt collaboration, draws insights from a census-balanced survey of 2,581 United States consumers. The Playbook identifies why banking customers are dissatisfied with authentication measures, examines what goes into creating satisfactory mobile banking app authentication experiences and offers a roadmap for financial institutions to address these issues.
Inside the March Playbook:
  • 40 percent: Share of consumers who still use passwords as their main form of authentication when logging into mobile banking apps
  • 60 percent: Portion of consumers who say that the ability to authenticate transactions makes their mobile banking apps more secure
  • 94 percent: Share of consumers who trust their banks who think their banks provide clear messaging about security measures

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