Rewards Hold the Key to Bringing Pay By Bank Transfer Into the Mainstream
Pay by bank transfers are common for paying monthly bills, but consumers aren’t sold on using them to pay merchants. PYMNTS’ study of 2,056 U.S. consumers, “
New Payment Options: Building Stronger Customer Ties With Pay By Bank Transfer,” a collaboration with
Nuvei, examines the nascent payment method’s pros and cons — and how providers can increase adoption.