Consumer Behavior in Focus

Bank’s Best Customers Now Willing to Trade Convenience for Security Convenience no longer drives retail banking customers’ preferences — not when their sensitive personal and financial information is on the line. PYMNTS’ latest study of 2,584 U.S. consumers, “Retail Banking Security: Consumer Behavior in Focus,” a collaboration with Entersekt, details how the scales have tipped, especially for high-income and millennial consumers.
Inside the May Playbook
  • 62%: Portion of all retail banking consumers willing to forego convenience for enhanced security for their sensitive information
  • 41%: Share of consumers open to sharing sensitive information with existing insurance providers for better transaction security
  • 50%: Share of digital bank customers willing to disclose personal data with existing insurance providers for improved transaction security

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    Authentication and Security Report

    Consumer Behaviors and Perceived Security Across Devices
    Perceptions in Digital Banking
    Consumer Authentication Preferences for Online Banking and Transactions
    Finding the Balance Between Security and Convenience
    Engaging Consumers Across Channels And Devices
    The Future Of Authentication In Financial Services: Using Authentication To Build Trust
    The Passwordless Future: Decoding Consumers' Device-Based Authentication Preferences