Refund Features Keep Subscription Shoppers From Canceling

The Retail Subscription Features That Make Top-Performing Merchants

The features subscription providers offer can determine whether a subscriber stays loyal or jumps ship. PYMNTS Intelligence’s latest decision guide, “The Retail Subscription Features That Make Top-Performing Merchants,” a collaboration with sticky.io and based on surveys of 2,011 consumers and 188 merchants, provides a comprehensive outline for how subscription providers can push their businesses to the top.

Inside the December Decision Guide
  • 100% vs. 20%: Top vs. bottom performers providing pause and skip features, respectively
  • 97% vs. 60%: Top performers vs. bottom in offering online product details, respectively
  • 20% vs. 6.7%: Top vs. bottom performers offering BNPL options, respectively

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