Subscription Commerce Conversion Index - January 2020

This edition of the Subscription Commerce Conversion Index, a PYMNTS and Recurly collaboration, gauges subscribers’ experiences in accessing consumer retail products through subscription services on 187 leading eCommerce subscription sites.

Key findings in this study include:
  • 63.8: Average Subscription Commerce Conversion Score
  • 95 percent: Share of top-performing subscription merchants that allow plan changes
  • 145.7 seconds: Time it takes to complete a subscription on a B2B commerce site

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