Building A Better App Playbook: The FI Playing Field Edition

This installment of the popular series closely tracking digital banking trends examines how different types of banks — local, regional, national and digital — are positioned in the shifting digital landscape and how well they are adapting to consumers’ changing expectations, especially when it comes to mobile card apps. The Playbook is based on a survey of more than 3,000 U.S. consumers. A PYMNTS and Ondot collaboration
Inside the May Playbook:
  • 31 percent: Share of local and regional bank customers who would consider switching to FIs that offer better mobile apps
  • 26 percent: Portion of national bank customers who would consider switching to FIs that offer better mobile apps
  • 78 percent: Share of local and regional bank customers whose apps allow them to report lost or stolen cards

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