Openbay, the online marketplace for auto repairs, announced on Tuesday (Feb. 7) it launched a suite of subscription services for automotive service centers.
In a press release, Openbay said the subscription services are aimed at addressing the challenges of finding, acquiring and, more importantly, retaining new customers. While consumers have embraced the internet as a means to purchase things, the same can’t be said about the automotive repair market. Openbay said its new suite of services helps the auto repair market engage the always-on customers anytime from any device to enable them to become and stay competitive online.
“Owner-operators want to spend time on their core competency: servicing vehicles and focusing on customer satisfaction,” said Rob Infantino, founder and CEO of Openbay, in the press release. “The automotive aftermarket industry spoke, and we listened and delivered. Openbay’s new service suite helps conserve employee time spent pricing service inquiries and helps with customer acquisition and retention.”
Openbay said its new suite of services includes an automated quote service that generates detailed service quotes for consumers on behalf of the repair shop and Service Advisor, which is a web plugin for automotive service centers’ website in which customers can request service directly with one shop through the shops website.
“We’ve piloted Openbay Service Advisor for a couple of months and have seen current and new customers alike using the service. Within the first month of use, it’s demonstrated an impressive ROI for our business to have now subscribed as a customer,” said Barry Steinberg, president and CEO of Direct Tire and Auto Service. “The automotive aftermarket is in desperate need of modernizing, and Openbay continues to listen to the needs of the service-provider community and deliver innovative offerings.”
In addition to this new service-provider subscription suite, Openbay said it is continuing to invest in its nationwide auto-repair marketplace, using the platform to drive business growth and consumer convenience.
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