Subscriptions

Subscriptions
DoorDash and Uber Race to Drive Delivery Subscription Usage
August 03, 2023

As restaurant aggregators look to win consumers’ loyalty and gain share from competitors, subscriptions are a key tool, and DoorDash and Uber both are doing everything in their power to drive up usage among members. For DoorDash’s part, the company’s strategy has been to start...

Subscriptions
Subscription Merchants See Failed Payments Spike Churn Rates
August 02, 2023

When the subscription industry’s customers experience failed payments, it can directly lead to churn, PYMNTS research reveals, prompting merchants to lose out on hundreds of millions of dollars. For PYMNTS’ study “Tracking Failed Payments,” created in collaboration with failed payment recovery solution provider FlexPay, we surveyed...

Subscriptions
HelloFresh Launches Dog Food as Consumers Splurge on Pet Meals
August 01, 2023

Consumers may be cutting back on food spending for themselves amid inflation, but few are willing to subject their furry friends to the same sacrifices, and HelloFresh is seizing on this continued demand for premium pet food with its latest launch. On Tuesday (Aug. 1)...

Subscriptions
Grubhub Says Subscription Commerce Is Taking Over the Restaurant Industry
July 25, 2023

Grubhub is stepping up its subscription program as membership schemes increasingly supplement or replace points-based rewards programs for restaurant customers. In an interview with PYMNTS following Grubhub’s announcement of its loyalty subscription relaunch Tuesday (July 25), Launika Raykar, the aggregator’s vice president of loyalty, customer engagement and partnerships, said...

Subscriptions
Alcoholic Beverage Subscribers Demand the Option to Switch It Up  
July 21, 2023

Consumers who join alcoholic beverage subscription programs, PYMNTS research reveals, may nonetheless not be ready to commit to receiving their boxes, say, every week. Rather, they want to be able to switch up the frequency based on their needs at that moment. By the Numbers...

Subscriptions
TikTok Takes on Spotify With Music Subscription in Brazil and Indonesia
July 13, 2023

TikTok is reportedly making a play for consumers’ music streaming spending with a new subscription platform. The video platform has launched a “TikTok Music” streaming service in Brazil and Indonesia, which enables users to play, download and share tracks, syncing accounts with their existing TikTok profiles,...

Subscriptions
Study: 70% of Subscription Firms Don’t Measure Customer Retention Rates
July 12, 2023

“How’m I doing?” The old New York City Mayor Ed Koch line brings to mind subscription companies — perhaps an odd parallel to draw. But hear us out. Knowing how you’re perceived can be the first step to improving things. But it turns out that...

Subscriptions
Data Key to Turning ‘Short-Term’ Subscribers Into Brand Advocates
July 12, 2023

The year is half over. Looking out at the balance of 2023, Brian Bogosian, CEO of sticky.io, said subscription models face a test as consumers re-examine their budgets, and, as ever, churn is a significant challenge. Joint research between sticky.io and PYMNTS found that 48% of subscription...

Subscriptions
UK Businesses Say New Subscription Rules Too Rigorous
July 09, 2023

British businesses are protesting new regulations to make it easier for customers to cancel subscriptions. As the Financial Times (FT) reported Friday (July 7), the broadcaster Sky and groups representing newspapers and small businesses say the government’s proposal to help consumers avoid unwanted bills for their...