Apple

Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. It is considered one of the Big Four tech companies along with Amazon, Google, and Facebook.

Source: apple.com

Apple Bets on AI Wearables to Lock in iPhone Users
Apple Bets on AI Wearables to Lock in iPhone Users
February 17, 2026  |  Wearables

Apple is accelerating its development of three artificial intelligence (AI)-powered wearable devices: smart glasses, a pendant and AirPods, Bloomberg reported Tuesday (Feb. 17), citing unnamed...

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Apple Pay Pushes Installments to In-Store Checkout
Apple Pay Pushes Installments to In-Store Checkout
February 17, 2026  |  Apple Pay

Apple is promoting the ability of Apple Pay to let users pay over time in stores as well as in apps and online. Get the...

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Apple Preps for March 4 Product Launch
Apple Preps for March 4 Product Launch
February 16, 2026  |  Apple

Apple is reportedly weeks away from its next product launch. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

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Apple Opens CarPlay to AI Rivals Following Driver Demand
Apple Opens CarPlay to AI Rivals Following Driver Demand
February 06, 2026  |  Apple

Apple plans to allow other companies’ voice-controlled artificial intelligence (AI) chatbots to operate within its vehicle interface, CarPlay, Bloomberg reported Friday (Feb. 6), citing unnamed sources. Get...

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Apple Scales Back AI Health Coach Plans
Apple Scales Back AI Health Coach Plans
February 06, 2026  |  Apple

Apple Inc. is scaling back plans for an AI-based health coach, a retreat that underscores the difficulty of turning health tracking into a paid service....

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Big Tech Faces the AI Innovator’s Dilemma.
Big Tech Faces the AI Innovator’s Dilemma.
February 04, 2026  |  artificial intelligence

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

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Apple Loses More AI Researchers to Meta and Google
Apple Loses More AI Researchers to Meta and Google
February 01, 2026  |  artificial intelligence

Apple has reportedly lost at least four AI researchers recently to its big tech rivals. Get the Full Story Complete the form to unlock this...

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Apple Signals AI Will Power Payments Security and Growth
Apple Signals AI Will Power Payments Security and Growth
January 29, 2026  |  Earnings

Apple just turned in what CEO Tim Cook called “a quarter for the record books” Thursday (Jan. 29) and the headline numbers back him up....

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Apple Acquires Israeli Audio AI Startup Q.ai Before Q4 Earnings
Apple Acquires Israeli Audio AI Startup Q.ai Before Q4 Earnings
January 29, 2026  |  Acquisitions

Apple has acquired Q.ai, an Israeli startup focused on artificial intelligence technology for audio, the Financial Times reported on Thursday (Jan. 29), as the company...

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