Netflix’s new ad-supported payment plan, a cheaper alternative to its regular model, could be priced between $7 and $9 per month, Bloomberg wrote Friday (Aug. 26). This plan, set at around half the $15.49 per month that the regular plan is, will attempt to draw...
Southeast Asian super app service Grab will expand its pilot subscription program called GrabUnlimited to more of its markets, saying the response from users has been encouraging. Grab provides food and parcel delivery, mobility and digital financial services in eight countries in Southeast Asia, and...
In an effort to build enduring relationships with younger consumers, DoorDash is looking to drive adoption of its discounted DashPass for Students offering. The aggregator announced Wednesday (Aug. 24) a deal to offer free coffee to student subscribers during the first week of school, aiming...
Is the subscription boom over, or just in a lull caused by consumers being a bit oversubscribed coming straight out of pandemic lockdowns and into the highest inflation in 40 years? Opinions differ, but where the wisdom of the sector is maturing rapidly is in...
Snapchat’s Snapchat+ subscription service has seen more than 1 million sign-ups in the six weeks since its launch. The company announced the milestone in a Monday (Aug. 15) press release, along with the launch of four features designed to enhance the user experience. There’s Priority...
Is inflation causing a “great unsubscribe,” or is it more a case of consumers becoming increasingly selective about their retail subscriptions? The truth is likely somewhere in between. Tracking shifts in the sector over time, the Subscription Commerce Conversion Index, a PYMNTS and sticky.io collaboration,...
The New York Times could possibly do better on digital sales with more subscriber-only bundles, according to activist investor ValueAct Capital Management, a report from Bloomberg said. In a letter to investors Thursday (Aug. 11), ValueAct said it now owns a 7% stake in the...
Twitter Blue subscribers may soon be able to edit their tweets. Citing an introductory screen saying “Join Twitter Blue to get early access to Edit Tweet” that was shared by app researcher Alessandro Paluzzi, SocialMediaToday reported Monday (Aug. 8) that this capability looks to be...
As food prices rise, DoorDash, the United States’ leading restaurant aggregator, is doing what it can to keep customers coming back despite the fees and higher menu prices associated with the channel. The company shared in an investor letter Thursday (Aug. 4) discussing its second-quarter...
