Subscriptions

Subscriptions
Don’t Look Down: Slump in Netflix Subscribers Bucks Connected Economy’s Rise
April 19, 2022

Maybe the title for Netflix’s latest report on subscribers, on the battle for video streaming, and the striving to monetize it all,  might be “Don’t Look Down.” Losing 200,000 subscribers — as had been seen in the first quarter — is a big loss. Losing...

Subscriptions
Netflix to Launch First Mobile Game Paired With ‘Exploding Kittens’ Animated Series
April 18, 2022

Netflix plans to roll out a mobile game and TV series from the popular Exploding Kittens card game, a company blog said. The game will debut on Netflix in May and the adult animated comedy series in 2023. The series will star Tom Ellis, Abraham...

Subscriptions
Streaming Subscriptions Decline in UK as Inflation Mounts
April 18, 2022

Households in the U.K. are dropping steaming services in record numbers as runaway inflation eats away at already strained budgets, according to media reports on Monday (April 18). Streaming services experienced a major uptick during the pandemic, but the shift to a post-COVID world in...

Subscriptions
With an Eye on Loyalty, Subscription Models Get a Post-COVID Refresh
April 18, 2022

Inflation is hovering around 8%, and the average consumer now subscribes to five different services. There’s also the factor of subscription fatigue weighing on matters. Given these variables, is this a good time to add or launch a new subscription offering? “Absolutely,” Sanjay Kamble, vice...

Subscriptions
Smoothie King Launches Subscription as Restaurants Leverage Memberships to Drive Loyalty
April 15, 2022

For restaurants, subscription programs offer the opportunity to create an ongoing relationship with consumers, deepening their connection to the brand. Smoothie chain Smoothie King announced Wednesday (April 13) the launch of its “Nourish Daily” subscription program, allowing consumers in the Dallas-Fort Worth, Texas, area to...

Subscriptions
Musk on Twitter Blue: Cut Price, Ban Ads, Allow Dogecoin Payments
April 10, 2022

Elon Musk, the new biggest shareholder, has said there should be several changes to the Twitter Blue premium subscription service, including cutting the price, banning ads, giving an option to pay in crypto and more, Reuters writes. Musk just recently took a 9.2% stake in...

Subscriptions
Consumers Weigh Price, Service, Convenience When Shopping for Subscriptions, Report Shows
April 08, 2022

If you have any question about Amazon’s retail market dominance, even when it’s matched up against the so-called Big Boys in the space, here’s a number that might stagger you: There are almost 166 million Amazon Prime members, compared to about 11.5 million Walmart+ members....

Subscriptions
Rising Streaming Costs Threaten LatAm’s Digital Shift
March 30, 2022

Latin America is a continent as case study when it comes to digital modernization from payments to streaming, blazing trails that emerging and developed markets can learn from. In a region shaking off cash dependence, converting to digital recurring payments for streaming subscriptions and leveraging...

Subscriptions
Sony Announces New PlayStation Subscription Service
March 29, 2022

Sony has announced it will launch a subscription-based version of PlayStation Plus in June, with hundreds of games, including “Spider-Man: Miles Morales,” in the U.S., Europe and Japan, Reuters reported Tuesday (March 29). The subscription-based version of PlayStation Plus won’t include new releases, Sony Interactive...