A woman is shopping for jeans. She’s 4’11” and on the heavier side. Finding a pair that fits her waist comfortably without needing to be...
Once upon a time, if a customer bought a couch, that was it: That was their couch for the next 30 years, and they didn’t...
Amazon Alexa has been finding its way into all sorts of devices – and at the Consumer Electronics Show (CES), the annual tech conference held...
Those who like their coffee with a shot of augmented reality (AR) are in luck at Starbucks — if they happen to be in Shanghai,...
It looked great in the store, but it didn’t look so great when it got home. It’s a problem all consumers face, and it isn’t that...
Augmented and virtual worlds have long been touted as the future for all kinds of things — gaming, healthcare, travel, tele-learning. They’re experiences where being there...
Shoppers looking for something sparkly this holiday season for someone special (or themselves) can now browse jewelry on Snapchat — as Kay Jewelers will be using the...
Experiential retail is everyone’s favorite buzzword of late, but American Girl mastered this concept a long time ago. About twenty years earlier, in Chicago, Illinois, the first...
Spring (and early summer) often get pegged as the seasons of love and romance — which is perhaps not a totally unfair reality, given that when...