Following bullish remarks on artificial intelligence (AI) by Farfetch CEO José Neves during the luxury retailer’s first-quarter 2023 earnings report, Maison Valentino is set to...
Apple has reportedly acquired augmented reality (AR) headset maker Mira. The tech company retained at least 11 employees from the acquired firm, The Verge reported Tuesday (June 6), citing...
Apple’s foray into the mixed-reality world is official. And the reality beyond the announcement? Well, it may be, mixed. Past may be prologue, and the...
As brands and retailers look to translate real-life experiences into the online realm, beauty and fashion tech solutions provider Perfect Corp. is looking to augment...
Amazon says it will begin letting consumers buy real-world products from inside virtual spaces. Amazon Anywhere, an “immersive shopping experience” announced Tuesday (May 9), lets...
For Men’s Wearhouse, this year’s prom theme is “augmented reality.” The clothing retailer has teamed up with Snapchat owner Snap to use the social media...
While it’s never been clear whether brands and retailers were ever truly welcome in the metaverse, or if it was just an intrusion into a...
In today’s competitive eCommerce landscape, brands and retailers are constantly looking for ways to stand out and attract consumers while reducing costly returns. Artificial intelligence...
Despite years of hype and billions in research and development, people still have difficulty seeing augmented reality (AR) and virtual reality (VR) goggles as a...