Banyan

Bilt’s Bet on Banyan Turns Neighborhood Spending Into Hyper-Targeted Rewards
Bilt’s Bet on Banyan Turns Neighborhood Spending Into Hyper-Targeted Rewards
March 24, 2025  |  Loyalty & Rewards

Local economies are made up of neighborhoods, and neighborhoods are home to a collection of businesses, from chain stores to groceries to local merchants and...

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Wave of FinTech Dealmaking Spotlights Appeal of Embedded Finance
Wave of FinTech Dealmaking Spotlights Appeal of Embedded Finance
March 13, 2025  |  Partnerships / Acquisitions

Within the FinTech space, a surge in dealmaking over the past few months is taking shape as macro factors set the stage for mergers, acquisitions...

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Bilt Rewards Snaps Up Banyan to Deepen Merchant Data and Consumer Insights
Bilt Rewards Snaps Up Banyan to Deepen Merchant Data and Consumer Insights
March 13, 2025  |  Acquisitions

Bilt Rewards, the fast-growing payments and commerce platform known for turning housing payments into loyalty rewards, has made its first acquisition, purchasing item-level receipt data...

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46% of Cardholders Are Proactive Deal Hunters
46% of Cardholders Are Proactive Deal Hunters
February 07, 2025  |  Consumer Insights

The world of credit card rewards is getting a much-needed makeover. Forget the tired points-and-perks model. A new report from PYMNTS in collaboration with Banyan...

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How Consumers Decide What Card Is Their Top of Wallet Go-To
How Consumers Decide What Card Is Their Top of Wallet Go-To
January 10, 2025  |  Loyalty & Rewards

Credit card issuers want to know how they can win that coveted top-of-wallet spot. One powerful strategy for cementing customer loyalty is encouraging engagement with...

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Trapped Payments Data Becomes Retail’s Hidden Gold Mine
Trapped Payments Data Becomes Retail’s Hidden Gold Mine
December 03, 2024  |  Data

At the most basic level, retailers seek to change consumer behavior. They want to incentivize an individual to browse, to click, to find a promotion...

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For Retailers, Data Simplicity Is All About the SKU
For Retailers, Data Simplicity Is All About the SKU
November 20, 2024  |  Data

In a landscape where data fuels decisions and insights drive growth, simplicity has taken center stage. “Data is the key to driving simplicity,” Banyan Chief...

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Technology Collaboration Set to ‘Supercharge’ Service-Oriented Approach
Technology Collaboration Set to ‘Supercharge’ Service-Oriented Approach
November 12, 2024  |  Opinion

Collaboration will be key for payment industry players to deliver value in marketing, fraud, risk and operations, Banyan Chief Commercial Officer Mike Minelli writes in...

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52% of Consumers Want Disputes to Be Easy and Resolved Fast
52% of Consumers Want Disputes to Be Easy and Resolved Fast
November 06, 2024  |  Credit Cards

Card disputes have long been viewed as a necessary evil in retail banking and commerce — a cost center to be managed and minimized. But...

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