Just about every retailer entered the 2015 holiday shopping season beating their chests with increasingly ambitious shipping options for hard-to-please consumers. This year may go...
Companies have had the better part of six decades to get to know their Baby Boomer employees and give them what they need to stay...
Hotels are in the business of giving consumers what they want. However, as one generation of consumers is replaced by another, it stands to reason...
Retailers have always had the months of November and December to rely on when sales ever looked less than ideal, but new reports from the...
Who holds the power in the relationship between retailers and consumers? With fewer purchasing options, the answer might very well be the latter, but the...
On the surface, beacons appear to give consumers everything they want — targeted, personalized deals and product recommendations based on context that makes sense. However,...
If one listened closely enough, right behind the marketing hype surrounding deals on Black Friday and Cyber Monday discounts was chatter that the vast number...