consumer insights

Google To Give Black Friday Shoppers Real-Time Store Data
Google To Give Black Friday Shoppers Real-Time Store Data
November 26, 2015  |  News

While the average consumer is more than familiar with several of Google’s high-profile products and services, a large part of the tech giant’s business is...

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Why @DogsofInstagram Is A Model For Millennial Retail
Why @DogsofInstagram Is A Model For Millennial Retail
November 25, 2015  |  Cool

For centuries, the retail formula has been more or less static: create a worthwhile product or service, drum up consumer interest, and try to parlay...

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When A Social Media Craze Creates Pricing, Supply Chaos
When A Social Media Craze Creates Pricing, Supply Chaos
November 24, 2015  |  Mobile Commerce

The massive disruption of the retail space has plenty of merchants scrambling after things like social commerce without quite knowing what exactly they should be...

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Hotels: The Crucibles Of Beacon Innovation?
Hotels: The Crucibles Of Beacon Innovation?
November 23, 2015  |  In Depth

One of the many obstacles facing widespread beacon implementation remains consumer opt-in. In an age when government surveillance has shed its kindly veneer, the thought...

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Germany’s eCommerce Love Affair, US Businesses In The Dark And Waves Of Wearables
Germany’s eCommerce Love Affair, US Businesses In The Dark And Waves Of Wearables
November 23, 2015  |  B2B Payments

Few industries have the stream of data that retail does to self-reflexively judge itself in real time. However, last week brought a trove of information...

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Can Amazon Gift Card Rewards Save Coin?
Can Amazon Gift Card Rewards Save Coin?
November 23, 2015  |  Mobile Commerce

Rewards programs often falter because the kickbacks customers receive can be hard to redeem at best and downright useless at worst. However, the digital card...

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REI Plays With Black Friday PR Fire, Gets Burned
REI Plays With Black Friday PR Fire, Gets Burned
November 20, 2015  |  Hmmm

REI might have been riding high after its announcement to close stores on Black Friday, but a Reddit interview with CEO Jerry Stritzke turned sour.

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FTV Capital Predicts Year Of Payments Growth In 2016
FTV Capital Predicts Year Of Payments Growth In 2016
November 19, 2015  |  Mobile Commerce

The PYMNTS team caught up with experts in the payments field to ask them their views on industry trends, predictions for the coming year and...

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Macy’s Customers Drive A Discounting Addiction
Macy’s Customers Drive A Discounting Addiction
November 18, 2015  |  Consumer Insights

In an age when retailers fight tooth and nail to retain every customer, brands are used to offering extra incentives to sweeten the pot for reluctant...

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