Artificial intelligence (AI) has entered the consumer-packaged goods arena in a big way, giving consumers more touchpoints and engagement with household brands. In fact, AI...
Global snack and candy giant Mondelez International is pivoting its focus to healthier chocolate. Reporting on the fourth quarter of 2023, Mondelez, which owns brands like Oreo,...
It turns out Procter & Gamble, the company which makes household staples like Tide detergent, Bounty paper towels, and Crest toothpaste, made more money last...
Grocery technology company Instacart has teamed with Google to make Google Shopping ads accessible to Instacart’s advertising partners. This collaboration aims to leverage Instacart’s extensive first-party retail media data and closed-loop...
With grocery brands looking for more personalized, targeted ways to reach shoppers, Instacart is enabling in-store digital marketing with smart cart advertising. The grocery aggregator...
Unilever is set to sell Q-Tips and a number of its other personal care and beauty brands. The consumer packaged goods giant on Monday (Dec. 18)...
Consumer packaged goods (CPG) companies, through their retail partners, sell scores of items every day that are essentials for individuals and households. In these days...
As the restaurant industry increasingly shifts to omnichannel, virtual restaurant platform C3 is seizing on the opportunity to drive profitability by making quick-service restaurants (QSRs) menus...
Mastercard has partnered with Bizom, a retail intelligence platform, to provide a comprehensive digital supply chain financing solution to micro retailers and distributors in India. This collaboration...