Cosmetics

Estee Lauder CEO Says Beauty Shoppers Increasingly Expect Omnichannel Access
Estee Lauder CEO Says Beauty Shoppers Increasingly Expect Omnichannel Access
February 05, 2024  |  Retail

As consumers increasingly expect brands to meet them where they are, be it online or in person, Estée Lauder is seeing rising demand for digital...

READ MORE >
e.l.f. Cosmetics Launches Mixed-Reality Shopping App for Apple Vision Pro
e.l.f. Cosmetics Launches Mixed-Reality Shopping App for Apple Vision Pro
February 02, 2024  |  Retail

e.l.f. Cosmetics has launched a beauty shopping app for Apple’s new spatial computer, Vision Pro. The “your best e.l.f.” visionOS app includes features that take...

READ MORE >
Synchrony and PatientNow Team to Help Fund Elective Procedures
Synchrony and PatientNow Team to Help Fund Elective Procedures
January 30, 2024  |  Partnerships

PatientNow, a practice management company for the elective medical industry, has teamed up with consumer finance firm Synchrony. The partnership means that Synchrony’s CareCredit health and...

READ MORE >
Kim Kardashian Hints at Reboot of Fragrance and Makeup Brands
Kim Kardashian Hints at Reboot of Fragrance and Makeup Brands
January 18, 2024  |  Retail

Television personality Kim Kardashian has made several ventures into the beauty and makeup market. KKW Beauty, her cosmetic line, was shuttered in 2021, while KKW...

READ MORE >
How Saturday Skin Leverages Amazon to Checkout With Gen Z 
How Saturday Skin Leverages Amazon to Checkout With Gen Z 
December 11, 2023  |  Retail

In the age of digital supremacy, Generation Z has positioned itself as the vanguard of a fresh wave of consumer habits. Growing up amid smartphones,...

READ MORE >
As Inflation Tightens Wallets, Hermès Expands With Makeup to Win Consumers 
As Inflation Tightens Wallets, Hermès Expands With Makeup to Win Consumers 
October 18, 2023  |  Retail

Luxury fashion brand Hermès has broadened its offerings in the beauty sector, introducing a new line of products that includes mascara, eyeshadow, and makeup brushes. ...

READ MORE >
Retailers Employ Freebie Model to Reduce Returns 
Retailers Employ Freebie Model to Reduce Returns 
September 21, 2023  |  Retail

From November 2022 to mid-January of the current year, no less than 10% of weekly orders were subject to returns.   During periods of inflation and when households...

READ MORE >
Estée Lauder Embraces Science, Expertise and TikTok to Get Consumers to Shop 
Estée Lauder Embraces Science, Expertise and TikTok to Get Consumers to Shop 
August 21, 2023  |  Retail

In 1968, Vogue magazine published an article titled “Can Great Skin Be Created?” by beauty editor Carol Phillips. It caught the attention of dermatologist Dr....

READ MORE >
Half Magic Leverages ‘Euphoria’ Buzz to Keep Consumers Engaged Amid Inflation
Half Magic Leverages ‘Euphoria’ Buzz to Keep Consumers Engaged Amid Inflation
July 18, 2023  |  Retail

With consumers pulling back on unnecessary purchases amid macroeconomic challenges, direct-to-consumer (D2C) beauty brand Half Magic is seizing on its founder’s wide social following to...

READ MORE >