When most brands say they want to bring something to a whole new level, they are speaking metaphorically. However, when Saks Fifth Avenue speaks of...
When getting ready for a night on the town — complete with perfectly done makeup — the average female shopper doesn’t usually say to themselves, “Shoot, I...
Glossier is not quite a household name yet. In fact, unless one already happens to be one of the emerging beauty and lifestyle line’s devotees,...
Celebrity lines are not an uncommon phenomenon, nor have they been for the last two or three decades. Clothing, home furnishings, fragrances, shoes, underwear, plain...
Perfect Corp. has teamed up with QVC on the first broadcast television AR purchase experience that will merge mobile AR technologies, broadcast and mobile to...
Subscription boxes have been all the rage with millennials for the last few years. One of the initial pioneers of this sector of retail is...
Most people don’t immediately associate makeup with avid lovers of the outdoors. Cosmetics, on the whole, are often viewed as products for the more indoors,...
Beauty is and always has been one of humanity’s favorite topics. English poet Thomas Overbury famously observed that it is only skin deep, while Irish...