PYMNTS-MonitorEdge-May-2024

Deal-Chasers

P.F. Chang’s Joins Restaurants Wooing Deal Seekers With Happy Hours
P.F. Chang’s Joins Restaurants Wooing Deal Seekers With Happy Hours
July 17, 2023  |  Restaurant innovation

With restaurants crunched both by labor and food price challenges, P.F. Chang’s has become the latest restaurant to launch a happy hour deal to draw...

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Data Security Can Help Merchants Swing Consumer Loyalty Their Way
Data Security Can Help Merchants Swing Consumer Loyalty Their Way
July 05, 2023  |  eCommerce

As eCommerce merchants look to win the loyalty of customers who are on the fence, there are a range of factors that can be make...

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Nordstrom Defies Retail Slump With Surprising Quarterly Profit and Strong Revenue Growth 
Nordstrom Defies Retail Slump With Surprising Quarterly Profit and Strong Revenue Growth 
June 01, 2023  |  Retail

In the previous quarter, PYMNTS dubbed Nordstrom’s strategy of excessive discounting as the “big blue mistake.” However, on Wednesday (May 31), the retailer has proven...

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Brands Tap New Data Sources to Target Second-Time Buyers
Brands Tap New Data Sources to Target Second-Time Buyers
May 31, 2023  |  Loyalty & Rewards

Regardless of income level, we’re all wary of what things cost and where the best deal can be had, online or in-store.   It’s not too...

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thredUP Moves the Needle With Premium, Not Bargain, Buyers
thredUP Moves the Needle With Premium, Not Bargain, Buyers
May 10, 2023  |  eCommerce

One would assume that bargain shoppers would be driving the resale market, but that’s what you get when you assume. According to thredUP’s Q1 2023...

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76% of Loyal Customers Say Checkout Experience Keeps Them Coming Back
76% of Loyal Customers Say Checkout Experience Keeps Them Coming Back
November 09, 2022  |  Checkout Conversion

In today’s tangle of commerce channels and payment methods, merchants can rely on loyal customers to take trusted paths, whereas deal-chasers tend to go wherever...

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Study Finds More Than Two-Thirds of Consumers Chase Deals, Not Merchants
Study Finds More Than Two-Thirds of Consumers Chase Deals, Not Merchants
September 29, 2022  |  Checkout Conversion

Understanding the three online shopper personas — along with their preferences for pricing and their loyalty to favorite merchants — is essential to creating effective...

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