Rebates, incentives and other rewards are key tools in retailers’ arsenal for driving conversions and maintaining a competitive edge in a crowded marketplace. Studies have...
Customer-incentive programs need a digital makeover. In this month’s Expanding Payments Choice Playbook, PYMNTS talked with Neal Cotter, director of customer advocacy and insights at...
Incentives are a vital part of retail advertising, consisting of rebates, loyalty programs and other rewards for making purchases that encourage shoppers to buy more....