estee lauder

ChatGPT Flexes Muscles in Unexpected Arena as Estée Lauder Beauty Consultant
ChatGPT Flexes Muscles in Unexpected Arena as Estée Lauder Beauty Consultant
November 25, 2024  |  Artificial Intelligence

Beauty companies increasingly use artificial intelligence to transform how they develop and market products, with personalization and convenience at the forefront. Beauty juggernaut Estée Lauder...

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Estée Lauder Targets New Customers With Amazon Storefront, ‘Creator Council’
Estée Lauder Targets New Customers With Amazon Storefront, ‘Creator Council’
May 01, 2024  |  Retail

Estée Lauder Companies’ debut of its first brand on the U.S. Amazon Premium Beauty store has “greatly exceeded” the company’s retail sales expectations so far. This new offering, which...

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Clinique Becomes First Estée Lauder Brand on Amazon Premium Beauty
Clinique Becomes First Estée Lauder Brand on Amazon Premium Beauty
March 27, 2024  |  Retail

Some Estée Lauder Companies brands will open dedicated storefronts in the U.S. on Amazon’s Premium Beauty destination over the coming months.  This rollout will start with Clinique, which...

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Estee Lauder CEO Says Beauty Shoppers Increasingly Expect Omnichannel Access
Estee Lauder CEO Says Beauty Shoppers Increasingly Expect Omnichannel Access
February 05, 2024  |  Retail

As consumers increasingly expect brands to meet them where they are, be it online or in person, Estée Lauder is seeing rising demand for digital...

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As ‘Sensory-Friendly’ Store Hours Catch On, Walmart Expands 
As ‘Sensory-Friendly’ Store Hours Catch On, Walmart Expands 
November 13, 2023  |  Retail

Walmart has implemented its designated hours, known as “sensory-friendly hours,” for patrons across its entire U.S. network of stores.   Per the company’s announcement, between 8...

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Estée Lauder’s Sales Hit by Asian Headwinds, Mainly in China and Travel Retail 
Estée Lauder’s Sales Hit by Asian Headwinds, Mainly in China and Travel Retail 
November 01, 2023  |  Retail

Change is a constant factor, a reality that can even unsettle the most renowned brands, forcing them to confront various challenges, as is the case...

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How Estée Lauder’s 1950s Retail Innovation Wrote Beauty’s Sales Playbook
How Estée Lauder’s 1950s Retail Innovation Wrote Beauty’s Sales Playbook
August 23, 2023  |  Retail

Free items, giveaways, goodie bags, and “gift with purchase” — whatever you choose to call them, all radiate an allure within the retail sphere as...

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Estée Lauder Embraces Science, Expertise and TikTok to Get Consumers to Shop 
Estée Lauder Embraces Science, Expertise and TikTok to Get Consumers to Shop 
August 21, 2023  |  Retail

In 1968, Vogue magazine published an article titled “Can Great Skin Be Created?” by beauty editor Carol Phillips. It caught the attention of dermatologist Dr....

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Richemont Confirms China’s Diminishing Role in Luxury Retail 
Richemont Confirms China’s Diminishing Role in Luxury Retail 
July 18, 2023  |  Retail

China, once hailed as the savior of the luxury sector, is no longer providing the same support as before, at least for now. The industry...

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