Fidji Simo

Instacart CEO Focuses on Grocery Partnerships as Firm’s Value Drops
Instacart CEO Focuses on Grocery Partnerships as Firm’s Value Drops
November 21, 2024  |  Retail

Instacart’s CEO is focusing on grocery partnerships amid investor skepticism. Fidji Simo discussed these efforts in an interview with Bloomberg’s The Circuit With Emily Chang, set to air Thursday...

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Instacart CEO: Retailer Integrations Streamline Shopping, Drive Growth
Instacart CEO: Retailer Integrations Streamline Shopping, Drive Growth
November 12, 2024  |  Earnings

Instacart’s expansion of retailer integrations and the implementation of advanced technology have streamlined the shopping experience, providing convenience, savings and higher engagement, CEO Fidji Simo...

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Instacart Says Smart Cart Gamification Features Make Shopping ‘an Adventure’
Instacart Says Smart Cart Gamification Features Make Shopping ‘an Adventure’
October 07, 2024  |  Retail

Instacart has added new gamification features to its smart carts, saying they will make grocery shopping “feel like an adventure” and encourage shoppers to earn...

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Instacart Aims to Cement Online Grocery Presence by Converting Casual Users Into Regulars
Instacart Aims to Cement Online Grocery Presence by Converting Casual Users Into Regulars
September 10, 2024  |  Delivery

Instacart is ramping up its efforts to capture and keep customers as it aims to cement its status in the online grocery sector. The company...

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Instacart Expands Services, Partners With Uber Eats to Integrate Restaurant Orders
Instacart Expands Services, Partners With Uber Eats to Integrate Restaurant Orders
August 06, 2024  |  Aggregators

On Tuesday (Aug. 6), Instacart announced an expansion of its service portfolio as part of its strategy to solidify its position in the online grocery market....

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Instacart Extends Retail Media Data to YouTube, Powering Shoppable Ads
Instacart Extends Retail Media Data to YouTube, Powering Shoppable Ads
June 17, 2024  |  eCommerce

Instacart has partnered with YouTube to make the video platform’s ads shoppable. In this pilot, select consumer packaged goods (CPG) brand partners of Instacart will...

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Instacart Focuses on Connected Stores as It Cuts 7% of Workforce
Instacart Focuses on Connected Stores as It Cuts 7% of Workforce
February 13, 2024  |  Earnings

Even as Instacart is undergoing major layoffs to cut costs, the company continues to invest in fully digitizing the physical store to boost omnichannel efficiency....

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Instacart Leverages Scale to Buck Competition From Grocers’ Direct Platforms
Instacart Leverages Scale to Buck Competition From Grocers’ Direct Platforms
November 10, 2023  |  Delivery

As retailers and third-party players alike compete for consumers’ online grocery spending, Instacart maintains that its scale protects it from facing too much competition from...

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Instacart Drives 25% Increase in Loyalty Member Purchases With Rewards
Instacart Drives 25% Increase in Loyalty Member Purchases With Rewards
November 08, 2023  |  Earnings

Instacart is integrating with merchants’ loyalty programs to outcompete rival aggregators on deals and discounts.   The San Francisco-based grocery aggregator shared in a letter to shareholders Wednesday...

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