Fitbit

Fitbit, Inc. is an American company headquartered in San Francisco, California. Its products are activity trackers, wireless-enabled wearable technology devices that measure data such as the number of steps walked, heart rate, quality of sleep, steps climbed, and other personal metrics involved in fitness.

(source: fitbit.com)

Fitbit’s Future In Commerce
Fitbit’s Future In Commerce
January 24, 2018  |  Mobile Commerce

The Fitbit Ionic, released last fall, was a departure from the Fitbit brand the world had known thus far. The original Fitbit was pitched to the...

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Wells Fargo Customers Can Now Pay With Fitbit Pay
Wells Fargo Customers Can Now Pay With Fitbit Pay
January 12, 2018  |  Payment Methods

Wells Fargo announced Thursday (Jan. 11) that it has inked a partnership with wearables manufacturer Fitbit through which its customers can make purchases using Fitbit...

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Fitbit User Base Grew To 25M In 2017
Fitbit User Base Grew To 25M In 2017
January 09, 2018  |  Wearables

Fitbit has announced that its base of active users grew to more than 25 million in 2017. It was also revealed that the Fitbit Charge...

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Sluggish Fitbit Ionic Sales Put Company’s Future At Risk
Sluggish Fitbit Ionic Sales Put Company’s Future At Risk
December 18, 2017  |  Retail

The new Fitbit Ionic smartwatch, the latest iteration in the fitness technology company’s arsenal of wearable fitness trackers, has not delivered the business-saving boost Fitbit...

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Fitbit Apps Now Includes Uber, TripAdvisor, Yelp
Fitbit Apps Now Includes Uber, TripAdvisor, Yelp
December 06, 2017  |  Wearables

Fitbit, the maker of wearable fitness devices, announced news on Tuesday (Dec. 5) that it has updated its Fitbit OS for the first time to...

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Fitbit Shakes Up Workout Routine With Connected Payment Tech
Fitbit Shakes Up Workout Routine With Connected Payment Tech
October 02, 2017  |  Intelligence of Things

‘No pain, no gain’ is, of course, a motivating mantra for fitness. In turn, by gaining contactless payment tech, can fitness tracking devices eliminate certain...

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NEW REPORT: With The Fitbit Ionic, Can Contactless Payments Become The Latest Workout Craze?
NEW REPORT: With The Fitbit Ionic, Can Contactless Payments Become The Latest Workout Craze?
September 29, 2017  |  Intelligence of Things

A smartwatch can act as a personal trainer that motivates the user to reach daily exercise goals. And, as smartwatches have enjoyed consumer popularity, it...

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The Way Forward For Wearables
The Way Forward For Wearables
September 27, 2017  |  Wearables

Wearables are at an interesting crossroads in the life of the American consumer. From the biggest names in retail and technology to up-and-coming startups, there suddenly...

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Visa Powering Payments on New Garmin Wearable Aims to Stop ‘Sweaty Money’
Visa Powering Payments on New Garmin Wearable Aims to Stop ‘Sweaty Money’
August 31, 2017  |  Payment Methods

Keeping up with the wearables/payments/fitness players is a workout in and of itself. Add Garmin to the mix with a new device, the vivoactive3.  Visa...

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