Source: en.wikipedia.org
Francesca’s, a boutique clothing chain, has acquired the lifestyle brand Richer Poorer as part of its strategy to appeal to millennial and Gen Z women....
Knowingly buying fakes is taking hold as a cost-cutting trend among younger shoppers. As the high price of luxury goods presents a barrier to purchase...
BaubleBar has made an entire business around customization, initially with jewelry and later expanding to phone cases. While this may appear to be a niche...
Millennials were first the punchline of work productivity jokes; now, Gen Z has inherited the dubious honor. Data shows that this type of humor may...
Restaurant aggregators’ audiences are skewed toward younger consumers by a wide margin, PYMNTS data reveals. By the Numbers Research from PYMNTS’ new exclusive report “Connected...
Young consumers’ financial avoidance may represent a loyalty opportunity for banks to create novel account analytics. A Wall Street Journal article earlier this week (April 17) said...
Gen Z are a difficult group to predict. They love picking up their restaurant meals, both inside and curbside. They are most open to new...
While 2023 might be the “year of groceries” compared to consumers’ general pullback in eating out, that doesn’t mean the sector has had it easy. Manufacturer price...
Brands typically struggle to engage two key audiences: affluent consumers who are cash rich, time poor, and Gen Zs, who have a short attention span...