gender divide

Women’s Silent Spending Power Reaches Farther Than Barbie and Taylor Swift
Women’s Silent Spending Power Reaches Farther Than Barbie and Taylor Swift
August 14, 2023  |  Connected Economy

Women’s spend share, when combined, can catapult products, people and projects.  It’s unfortunately no myth that women earn an average 82 cents of on the...

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Online Grocery Shopping Lags Behind Digital Restaurant Adoption
Online Grocery Shopping Lags Behind Digital Restaurant Adoption
December 14, 2022  |  Retail

As consumers seek greater convenience, digital restaurant engagement continues to outpace online grocery shopping. By the Numbers Research from the latest edition of PYMNTS’ monthly...

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Grocery Habits Reveal Wider Online Gender Divide
Grocery Habits Reveal Wider Online Gender Divide
November 30, 2022  |  Connected Economy

Everyone needs groceries, but a massive divide exists in how women and men buy theirs. Men use the internet to place grocery and restaurant orders...

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Men 150% More Likely to Use Dating Apps Than Women
Men 150% More Likely to Use Dating Apps Than Women
November 09, 2022  |  Mobile Applications

A close look at the social media habits of consumers reveals, to steal an old movie title, where the boys are. They’re online, and specifically,...

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