Levi Strauss & Co.

Can Levi’s Win the D2C Game? Brand Bets Big on Direct Connection With Consumers
Can Levi’s Win the D2C Game? Brand Bets Big on Direct Connection With Consumers
October 07, 2024  |  Earnings

Levi Strauss & Co. is evaluating the possible sale of its Dockers brand amid its transformation to a direct-to-consumer (D2C)-first retailer. Once a dominant name...

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eCommerce Leads Levi’s D2C Growth as Online Shoppers Splurge
eCommerce Leads Levi’s D2C Growth as Online Shoppers Splurge
June 26, 2024  |  Earnings

Levi Strauss & Co. is seeing its digital channels drive direct-to-consumer (D2C) growth, with eCommerce customers proving willing to pay full price and to spring...

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CDK Fallout Continues as Car Dealers Go Old School
CDK Fallout Continues as Car Dealers Go Old School
June 24, 2024  |  Cybersecurity

Software companies have taken over large swathes of the economy during the past few decades. And when something goes wrong with these software companies, something...

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Levi’s Puts Its Faith in D2C Strategy With Loyal Shopper Support
Levi’s Puts Its Faith in D2C Strategy With Loyal Shopper Support
October 06, 2023  |  Retail

While other brands are seeing the benefits of retailer partnerships, Levi’s has entirely different POV. In fact, it’s leading Levi’s to place major bets on its direct-to-consumer...

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Levi’s to Begin Using AI Generated Models
Levi’s to Begin Using AI Generated Models
March 23, 2023  |  Retail

Levi Strauss & Co.’s focus on digital now extends to the models wearing its jeans. The clothing retailer announced Wednesday (March 22)  it was working...

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Levi Strauss Earnings Reflect Focus on Digital and New Concept Stores
Levi Strauss Earnings Reflect Focus on Digital and New Concept Stores
January 26, 2023  |  Retail

Denim may never go out of style but how and where we buy out is a process in flux. As evidenced by the world’s leading...

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Levi’s NextGen Concept Will Lead Store Openings
Levi’s NextGen Concept Will Lead Store Openings
October 07, 2022  |  Retail

Levi’s says it continues to see success with its smaller “NextGen” stores, so much so that they’ll account for nearly all of the 100 locations...

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Levi’s Closing in on 50-50 Split as Direct-to-Consumer Sales Accelerate
Levi’s Closing in on 50-50 Split as Direct-to-Consumer Sales Accelerate
July 08, 2022  |  Retail

If the current uptrend continues, by this time next year, every time Levi’s sells a pair of jeans at one of the 3,200 stores or...

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Levi’s Flexes Brand Power Pricing Muscles, Touts D2C Success of Next-Gen Stores
Levi’s Flexes Brand Power Pricing Muscles, Touts D2C Success of Next-Gen Stores
April 07, 2022  |  Retail

Strong demand from customers around the world combined with brand power that enabled price increases saw denim retailer and manufacturer Levi Strauss start the year...

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