loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

US Bank Launches Travel Planning Partnership With Booking.com
US Bank Launches Travel Planning Partnership With Booking.com
November 18, 2024  |  Partnerships

U.S. Bank has launched a travel booking platform for its credit card holders. The U.S. Bank Travel Center with Booking.com, announced Monday (Nov. 18), lets...

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41% of Zillennials Prioritize Price Over Brand Loyalty in Shopping
41% of Zillennials Prioritize Price Over Brand Loyalty in Shopping
November 11, 2024  |  Consumer Insights

Zillennials — who were born between 1991 and 1999 — are reshaping the retail market with a blend of millennial values and Generation Z’s tech-savviness....

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Expedia Focuses on Personalization, Loyalty and App Enhancements
Expedia Focuses on Personalization, Loyalty and App Enhancements
November 07, 2024  |  Earnings

Expedia Group is prioritizing digital engagement and personalized customer experiences as key drivers of growth. The company’s third-quarter financial results reflect a strategic focus on...

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 Bausch + Lomb Launches Digital Marketplace for Eye Care
 Bausch + Lomb Launches Digital Marketplace for Eye Care
October 24, 2024  |  Healthcare

In a move set to illuminate the eye care landscape, Bausch + Lomb Corporation launched Opal, an eCommerce marketplace designed to streamline the ordering process...

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Gasoline Discounts Fuel Latest Amazon-Walmart Competition Clash
Gasoline Discounts Fuel Latest Amazon-Walmart Competition Clash
October 24, 2024  |  Walmart Amazon whole paycheck

In today’s competitive retail arena, Amazon stepped up its game by announcing that Prime membership will now include fuel savings, allowing members to save up...

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Rite Aid CMO Says ‘Data Is Our Best Friend Right Now’
Rite Aid CMO Says ‘Data Is Our Best Friend Right Now’
October 07, 2024  |  Retail

Data, in the right hands, can be a business leader’s magic wand. “Data is our best friend right now,” Jeanniey Walden, the chief marketing and customer...

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Costco’s New Membership Card Readers Streamline Store Access, Inventory Management
Costco’s New Membership Card Readers Streamline Store Access, Inventory Management
September 26, 2024  |  Retail

As part of its strategy to enhance customer experience and operational efficiency, Costco is rolling out membership card scanners at the front of its stores....

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Hilton Launches Hotel Loyalty Debit Cards in the UK
Hilton Launches Hotel Loyalty Debit Cards in the UK
September 26, 2024  |  Loyalty & Rewards

Hilton has launched two hotel loyalty debit cards in the U.K.: the Hilton Honors Debit Card and the Hilton Honors Plus Debit Card. In collaboration...

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Ascenda Adds Uber to Grow Rewards Network
Ascenda Adds Uber to Grow Rewards Network
September 19, 2024  |  Loyalty & Rewards

Rewards network Ascenda says it is getting bigger with the help of Uber. The company announced Thursday (Sept. 19) that it was expanding its network...

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