A common definition of loyalty “is a strong feeling of support or allegiance.” It’s an apt description of what businesses seek to gain from investments...
Today in B2B payments, brands are offering NFTs rather than loyalty programs to their customers, while a PYMNTS report reveals the three must-have B2B payment...
Credit union service organization (CUSO) PSCU is launching the return of its Credit Union Give Back Sweepstakes that offers member organizations the chance to drive...
Today in food commerce, Instacart announces a new partner that brings the aggregator closer to competition with its restaurant delivery counterparts, and Chipotle Rewards goes...
Restaurant technology is moving at a dizzying pace, rapidly redefining consumers’ concept of “normal.” Unthinkable even a decade ago, tools such as QR codes or...
Businesses are built on relationships, and those enduring ties help build recurring revenue. For merchants competing in today’s crowded and highly transactional eCommerce environment, this...
Customer acquisition costs aren’t less costly, and consumers have a universe of choices at their fingertips now. It’s time for businesses and consumers to get...
To make a loyalty program work, customers have to view it as a two-way street. Which is by way of saying that blandly announcing that...
As restaurant brands look to wrestle back control of digital ordering from third parties, loyalty programs can be their most powerful tool, incentivizing direct ordering...