Call it the market of one. In the age of connectivity, when mobile devices have meant a sea change in how we dine (how we...
In a bid to increase loyalty, merchants are driving innovations in their stores. To that end, some brick-and-mortar retailers have begun to offer rewards programs...
Airlines are not quite the inventors of the points-based loyalty model, but they do perhaps deserve credit, historically speaking, for perfecting the art form. Points are...
In the digital world, loyalty can work as a differentiator, a way to keep consumers amid fierce competition from many merchants. But loyalty also comes...
When it comes to managing Black Friday crowds, it’s all about getting customers checked out quickly. That’s prompting some retailers, including Gap Inc., to customize...
These days, it’s hard to even think of a restaurant operating without some massive presence in digital — not only an attractive website, but online delivery...
Would one lock a Ducati to a lamppost with a loop of dental floss? Well, that’s about the equivalent of what’s protecting an estimated $250B...
As data theft continues to surge, companies are looking to bolster their defenses to protect customers and prevent fraudsters from committing cybercrimes. However, while merchants...
When it comes to using loyalty points as a currency, some might underestimate the difficulty of such an application: “People kind of shrug,” Modo CEO Bruce...