loyalty programs

Ascenda Adds Uber to Grow Rewards Network
Ascenda Adds Uber to Grow Rewards Network
September 19, 2024  |  Loyalty & Rewards

Rewards network Ascenda says it is getting bigger with the help of Uber. The company announced Thursday (Sept. 19) that it was expanding its network...

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Rewards Network CEO Focuses On Filling Empty Seats at ‘Neighborhood Gems’
Rewards Network CEO Focuses On Filling Empty Seats at ‘Neighborhood Gems’
September 13, 2024  |  Loyalty & Rewards

Delivery services saved restaurants during the pandemic, and it’s a habit that has proven its staying power as seen in the continued success of Instacart,...

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53% of Grocery Shoppers Are More Loyal to Merchants Than Products
53% of Grocery Shoppers Are More Loyal to Merchants Than Products
August 05, 2024  |  Consumer Insights

As consumers weigh a wide range of factors when deciding where to make purchases, PYMNTS Intelligence finds that grocery shoppers tend to be motivated by...

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All Signal, No Noise: How Item-Level Data Brings Retail and Banking Intelligence Together
All Signal, No Noise: How Item-Level Data Brings Retail and Banking Intelligence Together
July 31, 2024  |  Data

There’s plenty of competition in the retail and banking sectors. But there’s no good reason for them to compete with each other, as both face...

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Unlocking Loyalty’s Potential: How Product-Market Fit Drives Program Success
Unlocking Loyalty’s Potential: How Product-Market Fit Drives Program Success
July 23, 2024  |  Loyalty & Rewards

Achieving success with loyalty programs often proves elusive for brands that prioritize the wrong elements. The concept of product-market fit, widely discussed in entrepreneurial circles,...

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5 Metrics to Elevate Your Loyalty Program
5 Metrics to Elevate Your Loyalty Program
July 04, 2024  |  Loyalty & Rewards

Brands use loyalty programs to increase sales, acquire and retain members, enhance the customer experience and create advocates. Return on investment (ROI) is foremost among...

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Shoppers Are Way More Interested in Personalized Discounts Than Recommendations
Shoppers Are Way More Interested in Personalized Discounts Than Recommendations
June 24, 2024  |  Consumer Insights

As consumers seek more individualized shopping experiences, PYMNTS Intelligence research finds that there is far greater demand for targeted promotions than for personalized recommendations without...

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Starbucks and Marriott Team on Loyalty Rewards
Starbucks and Marriott Team on Loyalty Rewards
June 18, 2024  |  Loyalty & Rewards

Starbucks has teamed with Marriott’s marketplace Bonvoy to offer benefits to loyalty members. As the companies said in a news release Tuesday (June 18), Marriott...

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Retail Expert Paco Underhill Says Boomer Purchasing Power Creates Loyalty Opportunity for Brands
Retail Expert Paco Underhill Says Boomer Purchasing Power Creates Loyalty Opportunity for Brands
June 17, 2024  |  Retail

With older consumers — those with the most cash to burn — proving to be more loyal than their younger counterparts, brands that can win...

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