loyalty programs

Mobile Helps Brand Loyalty Programs Work Harder and Smarter
Mobile Helps Brand Loyalty Programs Work Harder and Smarter
December 28, 2023  |  Loyalty & Rewards

Technology, and the digital transformation of the economy overall, have reshaped the concept of customer loyalty.  Add to that the integration of payments innovation, and...

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Retail Merchants Focus on Loyal Subscribers to Shore Up Sales
Retail Merchants Focus on Loyal Subscribers to Shore Up Sales
December 20, 2023  |  Subscriptions

In the last two years, due to persistent inflation and consumers returning to normal life, retail product subscriptions have steadily decreased from pandemic boom times...

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McDonald’s Targets 250 Million Rewards Users by 2027 as QSRs Boost Personalization
McDonald’s Targets 250 Million Rewards Users by 2027 as QSRs Boost Personalization
December 07, 2023  |  Loyalty & Rewards

With quick-service restaurants (QSRs) increasingly pushing their digital loyalty programs to gain valuable customer data, McDonald’s is aiming to add 100 million new members in...

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1 in 3 Restaurant Customers Want Card-Linked Rewards
1 in 3 Restaurant Customers Want Card-Linked Rewards
December 06, 2023  |  Consumer Insights

As restaurants and aggregators alike look to drive adoption, PYMNTS Intelligence suggests that card-linked offers can go a long way. By the Numbers The October...

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Merchants Eye Embedded, Flexible Rewards to Keep Transactions Flowing
Merchants Eye Embedded, Flexible Rewards to Keep Transactions Flowing
December 04, 2023  |  Loyalty & Rewards

For forward-thinking merchants eyeing new ways to keep the transactions flowing, to keep consumers opening their wallets and wielding cards, new approaches to rewards may...

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Brands Target Families With Children to Boost Cross-Sales and Loyalty
Brands Target Families With Children to Boost Cross-Sales and Loyalty
November 29, 2023  |  Loyalty & Rewards

Families with children constitute the largest group of consumers with merchant or store credit cards — more than millennials, baby boomers, childless couples or high-income...

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Instacart Drives 25% Increase in Loyalty Member Purchases With Rewards
Instacart Drives 25% Increase in Loyalty Member Purchases With Rewards
November 08, 2023  |  Earnings

Instacart is integrating with merchants’ loyalty programs to outcompete rival aggregators on deals and discounts.   The San Francisco-based grocery aggregator shared in a letter to shareholders Wednesday...

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Wendy’s Sees $1.8 Billion Full-Year Digital Opportunity Amid Loyalty Growth
Wendy’s Sees $1.8 Billion Full-Year Digital Opportunity Amid Loyalty Growth
November 02, 2023  |  Earnings

Wendy’s is tapping loyalty offers and late-night delivery hours to drive digital engagement and in turn to boost sales overall. The quick-service restaurant (QSR) giant,...

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Consumers’ Love of Cash Back Offers Merchants Opportunity to Increase Store Card Use
Consumers’ Love of Cash Back Offers Merchants Opportunity to Increase Store Card Use
October 30, 2023  |  Loyalty & Rewards

For merchants looking to enhance customer engagement and maintain a competitive edge in a highly competitive market, loyalty programs are a vital asset. In fact,...

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