PYMNTS-MonitorEdge-May-2024

loyalty rewards

Loyalty programs offer rewards, discounts, or other special incentives and are designed as a reward for a customer's repeat business. Some rewards are earned and others are unlocked when signing up or referring a friend.

QSRs Tap QR Codes to Expand Loyalty Recognition in Stores
QSRs Tap QR Codes to Expand Loyalty Recognition in Stores
November 13, 2023  |  ResTech

As restaurants look to target their marketing and drive customer frequency, major brands are leveraging in-store QR codes to tie all transactions, including in-store purchases,...

READ MORE >
1 in 3 Consumers Would Use Online Bank Transfers for Rewards
1 in 3 Consumers Would Use Online Bank Transfers for Rewards
November 10, 2023  |  Loyalty & Rewards

Online bank transfers, also known as pay-by-bank transfers, can be used to pay recurring bills and are the third most frequently used for this purpose...

READ MORE >
Personalization Powers Loyalty Programs to New Levels of Customer Engagement
Personalization Powers Loyalty Programs to New Levels of Customer Engagement
November 10, 2023  |  Loyalty & Rewards

Loyalty programs are evolving to meet consumers’ changing values, Engage People Chief Technology Officer Len Covello told PYMNTS. Loyalty has shifted from the typical interaction...

READ MORE >
Many Consumers Aren’t Using Store Card Benefits
Many Consumers Aren’t Using Store Card Benefits
November 08, 2023  |  Loyalty & Rewards

Store cards, also known as retail cards or private-label cards, are credit cards issued by specific retailers or stores. These cards are designed to be...

READ MORE >
Digital and Delivery Shape Up as Grocery’s Newest Battlegrounds
Digital and Delivery Shape Up as Grocery’s Newest Battlegrounds
November 06, 2023  |  eCommerce

The digital shift is forging new battlegrounds for the grocery segment. For the platforms and the giants of retail — Amazon and Walmart among them,...

READ MORE >
Starbucks Taps Additional Rewards Partnerships to Widen Loyalty Audience
Starbucks Taps Additional Rewards Partnerships to Widen Loyalty Audience
November 03, 2023  |  Loyalty & Rewards

Starbucks is adding two new rewards partners to grow loyalty engagement and reach new customers. The world’s largest restaurant chain by revenue shared in its...

READ MORE >
Mastercard to Offer VIP Experiences Through Live Nation Partnership
Mastercard to Offer VIP Experiences Through Live Nation Partnership
November 02, 2023  |  Mastercard

Mastercard has formed a multi-year partnership with live entertainment company Live Nation. This partnership aims to provide exclusive benefits and VIP experiences for Mastercard cardholders in 19...

READ MORE >
Amid Great ‘Interchange Debate,’ What Happens to Rewards Programs?
Amid Great ‘Interchange Debate,’ What Happens to Rewards Programs?
November 01, 2023  |  Loyalty & Rewards

The debate over interchange is now fully underway (again) on Capitol Hill. The question remains as to what happens with rewards programs — the sweeteners,...

READ MORE >
Yum Brands to Leverage Cross-Brand Data Amid ‘100%’ Digital Transformation
Yum Brands to Leverage Cross-Brand Data Amid ‘100%’ Digital Transformation
November 01, 2023  |  Restaurant innovation

Yum Brands is going all-in on data in its ongoing efforts to have “100% of sales powered by digital,” gearing up to combine insights across...

READ MORE >