McDonald’s is reportedly set to modernize its marketing strategy by launching a digital marketing fund to be paid into by its U.S. franchisees. The move aims to...
Payments platform Sezzle wants to reward users to stay on top of their bills. To that end, the company on Wednesday (May 1) announced the launch of...
In today’s digital age, the combination of innovative financial products and a loyal, international fanbase holds the potential for significant market disruption. The recent collaboration...
As ongoing financial challenges have grocery shoppers more cautious about their purchasing, many are seeking out digital rewards. In its fourth quarter and full year fiscal 2023 financial...
JCPenney has debuted its Rewards and Credit Program, a free loyalty program for customers. “Last year, JCPenney announced a $1 billion reinvestment plan to further...
In an era where customer loyalty is as fleeting as the latest trend, artificial intelligence (AI) is emerging as a potential game-changer, empowering businesses to...
As retailers look to meet consumers’ digital expectations, PYMNTS Intelligence research reveals, loyalty rewards can go a long way. By the Numbers Research from PYMNTS’...
Walmart is looking to MacBooks to drive up its share of consumer electronics spending as Amazon continues to widen its lead in the category. The...
Read anything about the recent March 7 enforcement date for the EU’s new Digital Markets Act (DMA) and you’ll inevitably see a focus on big tech companies,...