loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

Taxify CEO On Ride-Hailing’s Flexible Road From Cars To eScooters
Taxify CEO On Ride-Hailing’s Flexible Road From Cars To eScooters
September 21, 2018  |  Ridesharing

Short ride, long-term appeal? Taxify, the ride-hailing company, is branching out into eScooters in Paris (with plans for more European market rollouts), a change to...

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NEW REPORT: The Cutthroat, Consumer-Centric Grocery Price Wars
NEW REPORT: The Cutthroat, Consumer-Centric Grocery Price Wars
September 18, 2018  |  Commerce Connected

  Americans spent some $682 billion on groceries in 2017 alone. The bulk of that spending took place at brick-and-mortar grocery stores and supermarkets, but...

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For Retail Promotions, Rewards Beat Out Discounts
For Retail Promotions, Rewards Beat Out Discounts
September 17, 2018  |  Retail

To create sales lift and purchase intent without the negative brand effects of discounting, Aberdeen Group, which was created for Blackhawk Network’s Hawk Incentives, discovered that...

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Navigating Past Platform Payment Challenges
Navigating Past Platform Payment Challenges
September 14, 2018  |  Platform Payments

Most consumers enjoy the rest and relaxation that comes with a good vacation. However, planning and paying for that trip can often be a time-consuming,...

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NEW REPORT: HomeAway’s Payments Secret Sauce
NEW REPORT: HomeAway’s Payments Secret Sauce
September 14, 2018  |  Platform Payments

Travel payments have long posed a challenge to airlines and hotels in the space. Payments are often expensive to process and come with a host...

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First American On Food Service And Flexible Payments
First American On Food Service And Flexible Payments
September 12, 2018  |  ResTech

Food for thought: Quick service isn’t just for fast food. When it comes to the need for speed, transactions done with haste, and conveniently so,...

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Want To Reach Millennials? Embrace Digital Creativity
Want To Reach Millennials? Embrace Digital Creativity
September 11, 2018  |  Loyalty & Rewards

Is there a secret sauce for merchants to capture the evolving millennial? Those are the young consumers who are not that young anymore, and moving...

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Entersekt: Why Authentication Needs A Standard
Entersekt: Why Authentication Needs A Standard
September 10, 2018  |  Security & Fraud

Authenticating a transaction can be a widely varied experience. Call centers, particularly those dealing with financial transactions, have a strong need to be sure that...

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Uber’s Newest Project? Reinventing Its Payments Experience
Uber’s Newest Project? Reinventing Its Payments Experience
September 05, 2018  |  Ridesharing

The transportation company that innovated payments by delivering the Uber experience is at it again — this time, by making it easier and more rewarding...

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