loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.

Restaurant Customer Engagement Platform Fishbowl Integrates With Android Pay
Restaurant Customer Engagement Platform Fishbowl Integrates With Android Pay
February 08, 2017  |  Retail

Fishbowl, a leading customer engagement platform provider for the restaurant industry, just recently announced an integration with Android Pay. The integration allows restaurant brands to...

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Holidays High On Promotion, Low On Loyalty
Holidays High On Promotion, Low On Loyalty
December 21, 2016  |  What's Hot

The holiday shopping season is in full swing as Christmas looms just around the corner. But just as merchants thought they might be seeing green,...

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Investment Tracker: Bink Links Payments To Loyalty
Investment Tracker: Bink Links Payments To Loyalty
December 14, 2016  |  Investments

Overall investment spend for the second full week of December came in at $686 million, swayed by a few key investments across few triple-digit deals,...

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Loyalzoo Adds Handsfree Marketing To Loyalty Platform
Loyalzoo Adds Handsfree Marketing To Loyalty Platform
November 30, 2016  |  Loyalty & Rewards

U.K.-based digital loyalty service provider for small and medium-sized retailers and restaurants Loyalzoo recently announced that it has added a new feature to run alongside its...

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Plenti Continues To Grow Loyalty Coalition
Plenti Continues To Grow Loyalty Coalition
November 29, 2016  |  Retail

Eighteen months in, and American Express’ coalition loyalty program, Plenti, continues to grow — drawing merchants and consumers alike to join up. “We launched May...

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Alibaba Converts Big Spenders Into Marketers
Alibaba Converts Big Spenders Into Marketers
November 21, 2016  |  Retail

Chinese online retail giant Alibaba has culled together an interesting cadre of rogue marketers from a pool of its biggest spenders via its Alibaba Passport...

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UTU Takes Loyalty Cross-Border
UTU Takes Loyalty Cross-Border
November 03, 2016  |  Loyalty & Rewards

Loyalty and rewards — even on a local level and even under ideal conditions — is not an easy nut to crack. It’s a target...

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