The urge to play “creator” has spread like wildfire through our culture. People from all walks of life are itching to share their stories, skills...
LTK announced the launch of a new artificial intelligence solution that helps brands find and cast creators for marketing campaigns. The new LTK Match.AI also...
Creators wield significant influence in commerce — when they recommend products, they inspire and shape their followers’ choices. But the journey from inspiration to purchase...
LTK has added an in-app cart and checkout experience that offers brands the opportunity to expand their distribution through its creator-guided shopping experience. The new “Buy...
When was the last time you scrolled past or even watched HSN or QVC? If you’ve ever watched even a few minutes of a stream,...
Influencer marketing platform LTK has made it easier for creators to share deal opportunities with their fans. “As shoppers continue to find ways to shop smarter, the...
Influencer marketing platform LTK now enables brands to deliver social media advertising from content creators’ accounts. In pilot programs completed before the general launch of...
Influencer and creator commerce has heated up considerably since Apple and Google clamped down on the use of tracking cookies, making direct-to-consumer (D2C) connections aided...
What is Fashion Week if not the epitome of influencer marketing? Such is the draw of the personalities who design looks we love, and those...