makeup

Chipotle VP: Guacamole-Inspired Makeup Boosts Brand’s Superfans’ Engagement
Chipotle VP: Guacamole-Inspired Makeup Boosts Brand’s Superfans’ Engagement
August 03, 2024  |  Retail

As brands tap partnerships to reach consumers in more parts of their day-to-day lives, Chipotle Mexican Grill is once again getting into the makeup game....

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Estée Lauder Targets New Customers With Amazon Storefront, ‘Creator Council’
Estée Lauder Targets New Customers With Amazon Storefront, ‘Creator Council’
May 01, 2024  |  Retail

Estée Lauder Companies’ debut of its first brand on the U.S. Amazon Premium Beauty store has “greatly exceeded” the company’s retail sales expectations so far. This new offering, which...

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Ulta Beauty Drives Digital Conversion With Improved UX
Ulta Beauty Drives Digital Conversion With Improved UX
March 14, 2024  |  Retail

Ulta Beauty is finding that, by improving the consumer experience on its digital platforms, it is able to boost its eCommerce performance. On a call...

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Kim Kardashian Hints at Reboot of Fragrance and Makeup Brands
Kim Kardashian Hints at Reboot of Fragrance and Makeup Brands
January 18, 2024  |  Retail

Television personality Kim Kardashian has made several ventures into the beauty and makeup market. KKW Beauty, her cosmetic line, was shuttered in 2021, while KKW...

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Perfect’s YouCam Teams With Smashbox For AI Face Analyzer
Perfect’s YouCam Teams With Smashbox For AI Face Analyzer
June 29, 2021  |  Artificial Intelligence

Beauty technology startup Perfect, developer of the YouCam Makeup app, is further collaborating with Smashbox Cosmetics to create a face analyzer powered by artificial intelligence...

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With 2Q Sales Down 19 Pct YOY, L’Oreal Plans New Product Launches
With 2Q Sales Down 19 Pct YOY, L’Oreal Plans New Product Launches
July 30, 2020  |  Retail

Beauty powerhouse L’Oréal is planning to launch an array of new products and advertisements to compete in a market that has been reshaped by COVID-19, Chairman...

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New Pinterest Feature Lets Consumers Virtually Try Out Lipstick
New Pinterest Feature Lets Consumers Virtually Try Out Lipstick
January 28, 2020  |  Retail

To help consumers see what they would look like with different lipstick shades before buying them, Pinterest has rolled out a new feature that lets...

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Mink’s New 3D Printer Turns Images Into Makeup
Mink’s New 3D Printer Turns Images Into Makeup
June 18, 2019  |  Innovation

Beauty company Mink has designed a 3D printer that will print makeup from any image, according to a release by the company. The Mink printer...

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QVC To Launch Exclusive Makeup Line
QVC To Launch Exclusive Makeup Line
April 04, 2019  |  Retail

To develop an exclusive beauty line for its customers, QVC, Inc. has teamed up with Batallure Beauty to create a new makeup brand. Carmindy Beauty,...

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