marketing

OpenAI Fires Shot at Google With AI-Powered ‘SearchGPT’
OpenAI Fires Shot at Google With AI-Powered ‘SearchGPT’
July 29, 2024  |  artificial intelligence

OpenAI’s new “SearchGPT” tool, launched Thursday (July 25), aims to shake up the eCommerce industry online with AI-powered product discovery and comparison. Get the Full Story...

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Best Buy CMO Jennie Weber Says Customers Want Inspiration, Not Information
Best Buy CMO Jennie Weber Says Customers Want Inspiration, Not Information
July 24, 2024  |  Retail

As Best Buy looks to turn its sales around, the electronics retailer is rethinking its relationship to its customers as shoppers’ expectations have evolved, prioritizing...

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AI Explained: Reinforcement Learning and How It Shapes Commerce
AI Explained: Reinforcement Learning and How It Shapes Commerce
July 22, 2024  |  artificial intelligence

At a bustling Amazon warehouse, robots weave through aisles, selecting items for shipment with increasing speed and accuracy. Get the Full Story Complete the form...

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Netflix Co-CEO Touts Programming Flexibility and Eyes Ads Tier Business
Netflix Co-CEO Touts Programming Flexibility and Eyes Ads Tier Business
July 19, 2024  |  Earnings

During Thursday’s Q2 earnings call, Netflix officials discussed a redesigned homepage aimed at improving content discovery for users, along with excitement connected to its advertising...

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AI Gets Positive Prognosis for Health Insurance Industry
AI Gets Positive Prognosis for Health Insurance Industry
July 15, 2024  |  artificial intelligence

Artificial intelligence (AI) is set to change the health insurance industry, potentially slashing costs and boosting revenues for payers grappling with economic pressures. As insurers...

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Report: Alphabet Backs Out of HubSpot Acquisition Talks
Report: Alphabet Backs Out of HubSpot Acquisition Talks
July 10, 2024  |  Acquisitions

Google parent Alphabet has reportedly ended its efforts to acquire customer relationship management (CRM) company HubSpot. Get the Full Story Complete the form to unlock this article and...

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F&B Brands Enter Virtual Worlds to Reach New Consumers
F&B Brands Enter Virtual Worlds to Reach New Consumers
July 10, 2024  |  Retail

As food and beverage brands look for new ways to drive acquisition and loyalty, key players are turning to virtual worlds to reach consumers in...

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How GenAI is Reshaping eCommerce and Consumer Trust
How GenAI is Reshaping eCommerce and Consumer Trust
July 05, 2024  |  artificial intelligence

In the bustling digital marketplace of 2024, a new currency is emerging: content. Get the Full Story Complete the form to unlock this article and...

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DOJ Announces Sentencing in Former Outcome Health Executives’ Fraud Convictions
DOJ Announces Sentencing in Former Outcome Health Executives’ Fraud Convictions
July 01, 2024  |  Legal

The Department of Justice (DOJ) has announced the sentences handed down to three former executives of Chicago-based health technology startup Outcome Health, who were convicted on...

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