PYMNTS-MonitorEdge-May-2024

McDonald’s

Restaurant Sector Eager to Say Goodbye to Rough Year
Restaurant Sector Eager to Say Goodbye to Rough Year
November 17, 2024  |  Consumer Insights

The restaurant industry is reportedly eager to move beyond a difficult 2024. “I don’t know about you guys, but I’m ready for ’24 to be...

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McDonald’s Says Geofencing Technology Helps Boost Customer Satisfaction
McDonald’s Says Geofencing Technology Helps Boost Customer Satisfaction
November 08, 2024  |  Restaurant innovation

McDonald’s reportedly improved customer satisfaction scores and reduced customer wait times by using geofencing technology to streamline the mobile ordering process. The quick-service restaurant (QSR)...

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Data-Driven Dining: How McDonald’s, Chipotle and Chili’s Are Tapping Data to Fill Consumer Needs
Data-Driven Dining: How McDonald’s, Chipotle and Chili’s Are Tapping Data to Fill Consumer Needs
November 04, 2024  |  Restaurant innovation

In the current landscape of fast-food and casual dining, brands like McDonald’s, Chipotle, and Chili’s are adapting to changing consumer preferences with value, innovation and...

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McDonald’s To Experiment With ‘Digital Ordering Stations’
McDonald’s To Experiment With ‘Digital Ordering Stations’
September 11, 2024  |  Unattended Retail

McDonald’s is reportedly launching a series of digital ordering stations that provide cashierless checkout options. These stations — rolling out at a handful of the...

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Report: Hackers Seized McDonald’s Instagram Account for ‘Rug Pull’ Scam
Report: Hackers Seized McDonald’s Instagram Account for ‘Rug Pull’ Scam
August 21, 2024  |  Security & Fraud

McDonald’s reportedly suffered a hack of its Instagram account Wednesday (Aug. 21), with the hackers claiming they used the fast-food giant’s account to promote a...

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As If: Retail Brands Revive the ’90s With Nostalgic Classics
As If: Retail Brands Revive the ’90s With Nostalgic Classics
August 17, 2024  |  Retail

Seizing on millennials’ nostalgia, retail brands are bringing the ’90s back, reintroducing iconic products and styles that defined a generation. Casio’s Baby-G watch, a highly...

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98% of Financially Strained Restaurant Customers Are Cutting Back
98% of Financially Strained Restaurant Customers Are Cutting Back
August 12, 2024  |  Consumer Insights

As consumers bear the burden of inflation, PYMNTS Intelligence reveals that nearly all individuals living paycheck to paycheck are making trade-offs when it comes to...

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Taco Bell Goes All-in on AI Drive-Thrus as McDonald’s Steps Back
Taco Bell Goes All-in on AI Drive-Thrus as McDonald’s Steps Back
August 07, 2024  |  artificial intelligence

By year’s end, hundreds of Taco Bell drive-thrus could be taking orders without a human on the other end of the speaker. Yum Brands’ ambitious...

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McDonald’s Sees ‘Trade Down’ as Paycheck-to-Paycheck Pressures Rise
McDonald’s Sees ‘Trade Down’ as Paycheck-to-Paycheck Pressures Rise
July 29, 2024  |  Earnings

McDonald’s sales fell for the first time since 2020 as lower-income consumers stayed home. The fast food giant released quarterly earnings Monday (July 29) showing a 1% dip...

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