McDonald’s

McDonald’s, Burger King And Other QSRs Celebrate National Cheeseburger Day With App-Based Discounts
McDonald’s, Burger King And Other QSRs Celebrate National Cheeseburger Day With App-Based Discounts
September 18, 2020  |  Retail

In case you missed it, Google and Apple were enveloped by a teensy scandal of sorts back in 2017. Google’s cheeseburger emoji placed the cheese beneath the burger patty,...

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Deep Dive: Adapting Worker Payments To The On-Demand Era
Deep Dive: Adapting Worker Payments To The On-Demand Era
August 03, 2020  |  Faster Payments

Some accounts say Roman soldiers were periodically paid for their labors in salt, and while compensation methods have evolved considerably since then, the concept of...

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McDonald’s Q2 Revenues Fall By Nearly One-Third
McDonald’s Q2 Revenues Fall By Nearly One-Third
July 28, 2020  |  Earnings

McDonald’s said on Tuesday (July 28) that its revenue fell 30 percent for the second quarter of 2020 compared to the same period in 2019, according...

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McDonald’s To Make Face Coverings Mandatory For US Customers
McDonald’s To Make Face Coverings Mandatory For US Customers
July 24, 2020  |  Retail

As it follows in the footsteps of Walmart Inc. and others that have declared mask requirements to help stop COVID-19’s proliferation, McDonald’s Corp. said it...

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Digital Initiatives Help QSRs Survive A Q2 Earnings Famine
Digital Initiatives Help QSRs Survive A Q2 Earnings Famine
July 23, 2020  |  Retail

A quick look at some recent earnings reports illustrates how digital innovation is softening the COVID-19 blow for quick-service restaurants (QSRs), fast-casual eateries and fast-food chains. Chipotle was...

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Checkers And Rally’s: How The Drive-Thru Is Changing QSR Loyalty And Rewards
Checkers And Rally’s: How The Drive-Thru Is Changing QSR Loyalty And Rewards
July 20, 2020  |  Restaurant innovation

Loyalty programs with enticing incentives have always served as an effective tool for helping drive business for quick-service restaurants (QSRs). But those innovative programs once...

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McDonald’s Reports Sales Slipped In May
McDonald’s Reports Sales Slipped In May
June 16, 2020  |  Earnings

All but 5 percent of McDonald’s restaurants are open, but that has done little to improve sales. The fast food leader reported comparable sales have...

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What McDonald’s Figures Tell Us About Restaurants’ Road To Recovery
What McDonald’s Figures Tell Us About Restaurants’ Road To Recovery
June 16, 2020  |  Earnings

As the world’s largest quick-service restaurant (QSR) chain, McDonald’s has unsurprisingly been hit hard by coronavirus-related shutdowns. The firm reported Tuesday (June 16) that same-stores...

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McDonald’s Readies For Reopening
McDonald’s Readies For Reopening
May 14, 2020  |  Retail

McDonald’s Corp. has provided its restaurant owners with a 59-page dine-in reopening guide that requires everything from cleaning bathrooms every half-hour to disinfecting kiosks after...

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