Millennials

Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition.

Source: en.wikipedia.org

Millennials With Student Loans to Lose 6.5% of Spending Power as Repayments Resume
Millennials With Student Loans to Lose 6.5% of Spending Power as Repayments Resume
June 06, 2023  |  Debt

Federal student loan payments are resuming after a three-year moratorium, putting a dent in millennial and Generation Z consumers’ disposable income. And major retailers are...

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Millennials Turn to BNPL for Grocery Purchases
Millennials Turn to BNPL for Grocery Purchases
June 01, 2023  |  Consumer Insights

It may seem surprising that consumers are paying for their milk in installments, but PYMNTS research reveals that grocery is actually one of the most...

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23% of Millennials Pay Bills Easiest to Pay First
23% of Millennials Pay Bills Easiest to Pay First
June 01, 2023  |  Consumer Finance

Retail and digital media subscription firms beware, as these are the payments consumers are most likely to skip when in a pinch, although there are...

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Credit Cards vs BNPL: A Matter of Shifting Shopper Demographics
Credit Cards vs BNPL: A Matter of Shifting Shopper Demographics
June 01, 2023  |  Payment Methods

Access to credit, the value of credit in managing personal finances, and fear of debt are all coming into play at a time when over...

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Gen Z and Millennials Use Credit as Cash Management Tool
Gen Z and Millennials Use Credit as Cash Management Tool
June 01, 2023  |  Consumer Payments

PYMNTS’ research finds that 83% of consumers made payments for credit products in the last 90 days. Credit, in general, is a significant part of...

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Influencers Help Brands Drive Sales Through Retail Media Networks
Influencers Help Brands Drive Sales Through Retail Media Networks
May 12, 2023  |  Retail

With the newfound momentum behind retail media networks and Dollar General and Walmart reporting promising results, many brands and retailers feel compelled to take this...

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Millennials’ Need for Credit and Financial Inclusion Offers Opportunity For FinTechs
Millennials’ Need for Credit and Financial Inclusion Offers Opportunity For FinTechs
May 09, 2023  |  Consumer Finance

Alternative data and scoring models can help deepen financial inclusion. Youth belongs to the young, goes the old saying. So does the future of financial...

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Banks That Can’t Personalize Services Risk Quiet Quitting by Millennials
Banks That Can’t Personalize Services Risk Quiet Quitting by Millennials
May 08, 2023  |  Banking

PYMNTS asked business leaders for their take on how to plan for the rest of 2023 and what they are telling their teams to focus...

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Half of Millennials Use Dating Apps Every Day
Half of Millennials Use Dating Apps Every Day
May 04, 2023  |  Connected Economy

Dating apps have never been more popular, with more than 60 million downloads last year in the United States. PYMNTS’ research finds that their use has risen 7%...

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