mobile apps

A mobile app is a software application developed specifically for use on small, wireless computing devices, such as smartphones and tablets, rather than desktop or laptop computers.

Source: whatis.techtarget.com

Target Aims At Mobile In-Store Experience
Target Aims At Mobile In-Store Experience
February 23, 2015  |  Mobile Commerce

Target is blurring the lines between mobile and bricks-and-mortar — a tactic that’s getting customers who use its mobile app to spend more in stores,...

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