PYMNTS-MonitorEdge-May-2024

Modiface

L’Oréal Sees 150% Increase in Virtual Try-Ons as Consumers Seek AR Immersion
L’Oréal Sees 150% Increase in Virtual Try-Ons as Consumers Seek AR Immersion
February 12, 2024  |  Retail

L’Oréal is seeing a rapid uptick in adoption of virtual try-ons, as consumers increasingly seek out mixed-reality technologies that bring real-world-like immersion to online shopping....

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L’Oréal To Partner With Amazon On Makeup Tech
L’Oréal To Partner With Amazon On Makeup Tech
June 04, 2019  |  Retail

L’Oréal’s virtual reality business ModiFace will be working with Amazon to provide makeup testing technology, according to an announcement from the French beauty powerhouse. The...

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L’Oreal Buys ModiFace As It Picks Up Pace Of Digital Expansion
L’Oreal Buys ModiFace As It Picks Up Pace Of Digital Expansion
March 19, 2018  |  Retail

L’Oreal, the beauty company, is gearing up to buy ModiFace, the Canadian tech company that makes beauty products for the digital world. In a press...

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ModiFace Lets Samsung Galaxy S9 Users Try And Buy Makeup
ModiFace Lets Samsung Galaxy S9 Users Try And Buy Makeup
March 15, 2018  |  Mobile Applications

Many women start their days by — as they call it — “Putting on their face.” ModiFace wants to help them do that by letting...

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Walmart Tests Digitally Enhanced Stores
Walmart Tests Digitally Enhanced Stores
November 13, 2017  |  Innovation

Walmart has started trialing new digital services in its Mobile County, Alabama supercenter, including ModiFace, a new device that enables customers to digitally test makeup....

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ModiFace Embraces Chatbot Commerce
ModiFace Embraces Chatbot Commerce
June 23, 2016  |  Mobile Commerce

In a move that should be officially titled “clash of the retail trends,” augmented reality firm ModiFace has integrated its simulation technology into a chatbot...

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