While Netflix raised membership prices in Japan, Italy, Spain, and parts of Europe, the Middle East and North Africa (EMEA), it faces an evolving subscription...
Being authentic is a great way for any brand to elevate personalization to its customers. For Netflix, which operates in more than 190 countries around...
As competition for customer loyalty grows fiercer, brands are sharpening their focus on the post-purchase phase — a critical yet frequently neglected part of the...
At a bustling Amazon warehouse, robots weave through aisles, selecting items for shipment with increasing speed and accuracy. These aren’t pre-programmed machines but artificial intelligence...
During Thursday’s Q2 earnings call, Netflix officials discussed a redesigned homepage aimed at improving content discovery for users, along with excitement connected to its advertising...
Netflix released its second-quarter earnings on Thursday (July 18), emphasizing its ongoing foray into the advertising realm initiated in late 2022. The streaming giant posted...
Netflix reportedly began phasing out its cheapest ad-free tier for existing subscribers after saying in January that it planned to do so. Social media users...
Every time you swipe a credit card, click on a website or carry your phone, you leave behind digital breadcrumbs. For most people, this trail...
With the shift in media consumption toward streaming so ingrained now, consumers are no longer as excited about the option to view more content from...