Data analytics firm NielsenIQ has launched an agreement with TransUnion’s marketing solutions business, TruAudience. The collaboration, announced Wednesday (Jan. 17), combines NielsenIQ’s first-party data on fast-moving consumer goods (FMCG)...
At a time when the rapid grocery delivery market is contracting quickly and facing an existential crisis, on-demand grocery delivery startup Gorillas has signed a...
Long before there were computers and digital databases and online and in-store shopper analytics, the art of “selling consumers what they want to buy” had...
The eCommerce agency Hinge Global has joined the NielsenIQ Connect Partner Network, the two companies announced Thursday (April 15), saying the partnership “provides eCommerce expertise...