On 34th

Macy’s and Claire’s Invest in Turning Virtual Experiences Into Real-World Gains
Macy’s and Claire’s Invest in Turning Virtual Experiences Into Real-World Gains
October 19, 2023  |  Retail

Brands are realizing the significance of crafting captivating digital experiences to engage their customers. The need is self-evident, requiring little persuasion for brands to invest....

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Nike, Macy’s and Pinterest Embrace Shopping’s Not-So-Secret Ingredient 
Nike, Macy’s and Pinterest Embrace Shopping’s Not-So-Secret Ingredient 
September 08, 2023  |  Retail

From fashion to advertising and beyond, companies increasingly recognize the importance of representing a diverse range of body types, skin tones and backgrounds in their...

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As Consumers Cut Back on Discretionary Spending, Macy’s Amplifies Leaner and Personalized Inventory
As Consumers Cut Back on Discretionary Spending, Macy’s Amplifies Leaner and Personalized Inventory
August 23, 2023  |  Earnings

Consumers are cautious these days about their spending.  It’s the tale of the retail community and the real-life challenge Macy’s is currently grappling with. On...

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A Tale of 2 Brands: Macy’s Ramps Up Private Labels as Amazon Backs Away 
A Tale of 2 Brands: Macy’s Ramps Up Private Labels as Amazon Backs Away 
August 14, 2023  |  Retail

While Macy’s is making its plans public to enhance its private business, Amazon is reducing its focus on private-label operations.   This summer, Macy’s announced its...

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Macy’s, Nike Launch Inclusive Fits for Decreased Returns
Macy’s, Nike Launch Inclusive Fits for Decreased Returns
July 20, 2023  |  Retail

If a coat or a pair pants were tailored to your body, what’s the likelihood of you returning it? Probably slim. But what if tailoring...

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